Billie Eilish announced her debut fragrance scent will be called Eilish. The warm, vanilla-based perfume will arrive in November of this year and will only be sold via the newly launched Billie Eilish Fragrances website. The fragrance is packaged in a gold, statuesque bottle molded to the shape of a bust.
The 19-year-old pop Eilish told Vogue in a recent interview about the venture: “Perfumes have been one of my greatest joys in life, and I’ve always wanted to make one. And not as Billie Eilish, not as an artist, not as a singer; I wanted to make a perfume to have a perfume. It has nothing to do with me, I’m just branding it so that people see it.” Eilish also said to Vogue that she was attracted to vanilla largely because of childhood memories she has of her mother baking with the ingredient. The result was a fragrance with warm notes of musk and amber that created an edible-like smell.
Eilish said that the perfume be both vegan and cruelty-free as well as created with clean ingredients to reflect her own individual values in product manufacturing and consumption.
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